Jason Fishman has 10+ years experience as a “New Media Enthusiast”, who genuinely enjoys planning, activating, and managing marketing strategies across the full-spectrum of verticals and goals. He is an expert in digital channels including Search Engines, Social Media Platforms, Programmatic Ad Exchanges, Influencer Networks, Email Marketing, Content Marketing, Rewards/Equity Crowdfunding and Partnerships. He has held leadership roles at all sides of the marketing table: Agency, Brand, and Vendor, which explains his ability to structure unique opportunities for DNA clients. He partnered in a Social Gaming start up raising capital funding of $3M, as well as the acquisition of a range of entertainment licenses in 2011. Most recently, before DNA, Jason conceptualized and launched the Product Marketing division of a Mobile Ad Network to increase awareness, interest, and demand for Mobile/Tablet ad products, resulting in significant increases in revenues for its’ Premium Publishing Partners and Major Brand Clients.